Holland College Blog

News and views from around the college

Holland College golf students participate in applied research project

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Image downloaded from www.boditrakathletics.com.

Image downloaded from http://www.boditrakathletics.com.

Terry Hashimoto crouches down in the club house of Belvedere Golf Club and unrolls what looks a lot like a doormat with a USB cord coming out of one side. He hooks the USB cord up to his laptop, and in less than a minute, his team’s latest invention, the BodiTrak is ready to go.

BodiTrak helps golfers improve their stance for all of their different swings by pressure mapping. Last semester, Holland College Golf Management and Professional Golf Management students and their instructors used the mat. The group has seen a marked improvement their games.

“I’ve been teaching golf for 20 years,” says Golf instructor Blair MacPhail. “Without a doubt, this is one of the best things I’ve ever seen.

Instructor Jeff Donovan agrees.

“In only a month, I was hitting further, higher, longer – I would not have made the changes to my stance if I hadn’t seen the traces produced by the mat,” he says.

Terry says that the BodiTrak is an affordable, portable alternative to force plates, which are expensive and cumbersome. The system has been on the market for a couple of years now. The next step is to develop curriculum to train golf pros to use the system.

Jeff Donovan explains how the Holland College Golf Programs have become involved.

“We are working with Terry to refine the process for trainers using this product. Doing so is a great fit with our program. We already train golfers and many of our students are skilled players, so we’ll be able to use our expertise to engage our students in activities aimed at developing the most effective drills to use with the product. We’ll also look at how to apply the data that is gathered by the system to create a personalized training routine.”

Program Manager Tim McRoberts said the project is a great way for students and faculty to remain connected to the cutting-edge nature of training within the golf industry.

“Throughout the college, programs remain involved with industry partners to develop products or methodologies that can be applied in the real world. This project allows industry to make use of our expertise while providing students with valuable learning opportunities,” he explains.

Over the past few months, Terry says there have been several exciting developments for the Boditrak team.

“Jim McLean Golf Schools will be carrying and using the BodiTrak golf pressure mat as an integral part of its golf education programs at Trump National Doral, and Liberty National. We have signed Michael Breed of the Golf Channel’s Golf Fix Fame to a 5-year endorsement agreement, and CORE Golf, home of Sean Foley, Tiger Woods’ coach, has signed on as an educational partner. BodiTrak continues to expand its professional use both here in Canada and at golf courses such as Merion, Congressional, Baltusrol, Glen Abbey and the like. Additionally, manufacturers such as Foot Joy, Bridgestone, and Taylor Made are using and testing the systems.”

Written by Sara Underwood

July 15, 2014 at 11:42 am

Pictures from our royal visit

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We were thrilled to host His Royal Highness, Prince Charles on May 20th on the Prince of Wales Campus. Here are some images taken by Jean-Sebastien Duchesne, one of our Photography and Digital Imaging instructors. Feel free to download as many as you like!

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Written by Sara Underwood

May 23, 2014 at 2:32 pm

From dog biscuits to bustiers, Holland College students pitch business ideas to panel of experts

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Room 21C in the Charlottetown Centre on the Prince of Wales Campus was buzzing with business ideas during the presentation of the 16th Annual Rotary Club of Charlottetown Royalty Business Plan Competition recently.

As part of their curriculum, all of the second year business students are required to develop comprehensive business plans based on original business ideas. The top six plans are chosen to present their proposals to a panel of seasoned business people from the Rotary Club of Charlottetown Royalty.

This year’s judges were John Barrett of Vesey’s, management consultant Joan Fleming, and well-known Charlottetown businessman Myron MacKay.

This year’s presentations could be divided into two categories: culinary (if you consider dog biscuits to be a culinary item) and entertainment (if you consider sex shops to be entertaining – the audience certainly did!).

On the culinary side, Julia McInnis and Ryan Kerr presented their concept for a mobile smoothie van that could be parked in a designated area in downtown Charlottetown or travel to local festivals and fairs. The product, a line of smoothies with names such as Strawberry Kiwi Causeway, Berry Boulevard, and Coffee Cove, would offer consumers a healthy option as they took in the sights and sounds of summer on the Island.

Food was certainly on the move with Taylor MacNeill’s Doggie Mail Incorporated, which would ship high-quality homemade dog treats to clients across the country.

Experience as a baker and an interest in gluten-free products led student Amanda Benedict to develop a concept for a line of gluten-free/preservative-free muffin batter that would be sold frozen in bulk to institutions that need to offer gluten-free options to patients or clients. Many of the ideas the students pitched were theoretical, but in this case, Amanda intends to work with chefs at Canada’s Smartest Kitchen to develop her muffins into a viable product.

The projects that fell into the entertainment category included Club Connected, a concept developed by A.J. MacIntyre and Blake Ferrish. Club Connected is a club-based app that would allow patrons to interact with DJs, view drink and food menus and specials, and post pictures on screens, while generating advertising revenue.

Kaleigh Foster and Derek Cameron presented their concept for UP Rooftop Bar and Grill. UP would literally take dining and dancing in Charlottetown to a whole new level with a sweeping view of the city. Derek and Kaleigh had an additional challenge during their presentation, as Kaleigh is now attending university in B.C., and was Skyped into the presentation. Both students remained calm and composed in spite of that complication, and presented their proposal very competently.

Patti Arsenault and Lydia Affleck presented their concept for a retail store that would offer clients a friendly, non-threatening, discreet shopping experience. Specializing in educational materials as well as a wide range of erotic products and lingerie, Sensual Desires would cater to a broad clientele, filling a high-end niche in the Island market.

All of the students were enthusiastic about their business ideas, and demonstrated that they had put a great deal of time into the research and development of their business plans.

The winners will be announced at a Rotary meeting later in the month.


Written by Sara Underwood

May 5, 2014 at 10:41 am

Welding students and instructors donate coat racks for Easter Seals campaign

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L-R: Holland College instructor Craig Boudreau, 2014 Easter Seals Ambassador Brett Robinson, Bethany Toombs, and HC instructor Sandy Doucette.

L-R: Holland College instructor Craig Boudreau, 2014 Easter Seals Ambassador Brett Robinson, Bethany Toombs, and HC instructor Sandy Doucette.

Students and instructors in Holland College’s Welding Fabrication program in Georgetown donated time and the materials to make decorative coat racks for the 2014 Easter Seals Campaign Auction held at the Prince Edward Island Brewing Company recently. The unique coat racks were a real hit at the auction, raising $500 at the event.


Written by Sara Underwood

April 22, 2014 at 10:52 am

Posted in Alumni, Uncategorized

SoPA students get back into the classroom after exciting East Coast Music Week

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By Kayla Woodside
Journalism student/Communications intern


Lead guitarist Bruce Rooney (centre) and bass player Evan McCosham (right) with their band, Coyote. (Photo courtesy Jillian Trainor, Journalism student)

Lead guitarist Bruce Rooney (centre) and bass player Evan McCosham (right) with their band, Coyote. (Photo courtesy Jillian Trainor, Journalism student)

Music Performance students Evan McCosham and Bruce Rooney fell back into the rhythm of exams and classes after a series of exciting performances during East Coast Music Week in Charlottetown recently.

The two are members of the popular local pop-rock band Coyote. Bass player McCosham and lead guitarist Rooney started off the week with a performance at the kick-off party for the Sound Waves Program in Stratford, and then performed at Hunter’s Ale House on Wednesday.

“ECMAs is like second Christmas. It’s awesome, we look forward to it every year,” Rooney said.

The two students played with their five-piece pop-rock band Thursday at the Guild for their last show, followed by tapings and acoustic performances throughout the rest of the week.

“We were happy to have as many performances as we’ve had despite not having an album out,” McCosham said.
Rooney said they had a lot of good buzz through the week for Coyote.

“It’s good because it’s a little bit different than your regular show. If you buy tickets just to see a regular band they’ll come and play anywhere from 45 minutes to two and a half hours. With the ECMAs, it’s nice because it’s just a about showcasing,” Rooney said.

Rooney said they were lucky to have finished their sets early so they could see the other bands playing.

“Next year will be a little bit more of a champion year for us because we’ll have our new album out and we’ll be submitting it for nominations,” Rooney said.

Details for the release are still being worked out, but the students expect to release it this summer.

Although the ECMAs have come to an end, Coyote still have a packed schedule in front of them. They plan on playing in a number of festivals through the summer, Evolve included, as well as performing in Toronto, Sudbury and Montreal.

“We’re looking at having a pretty full summer. We’re going to be a part of the anniversary celebrations here in Charlottetown, there’s going to be a show in Victoria Park which will be a free show outdoors,” Rooney said.

The band’s biggest performance will be their own album release in Charlottetown.

McCosham said being in Holland College’s Music Performance program has helped his music career.

“You can be a talented musician and write some great music, but without knowledge of how to make that music accessible to a wide audience it could be very difficult to forge a career,” he said.

McCosham said he has many mentors from the program, including lead instructor Alan Dowling, and the course instructors.

“That guidance will aid our progress throughout our careers and the rest of our lives”


Written by Sara Underwood

April 9, 2014 at 2:20 pm

Posted in Students, Uncategorized

Familiar faces at East Coast Music Week

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Deserie Murphy captures footage of the stage being set up in the ballroom of the Delta for the ECMAs.

 Kayla Woodside
Journalism student/Communications intern

As East Coast Music Week leaps into action with busy artists, staff and volunteers a few recognizable faces will be helping to create an explosively successful week at the Delta in Charlottetown.

Holland College students are helping with ECMW as part of their class projects.

First year Marketing and Advertising Management student Bhreagh Gentile is working with the ECMW social media team. She and classmates will be tweeting live at the shows and taking photos.

“We’re tweeting the artists coming up, if our venues are at capacity, just sort of the goings on and taking crowd photos, photos of the performers and just genuinely capturing the whole essence of East Coast Music Week,” Gentile said.

The class will be sending their information out to the public through the ECMW accounts.

“We’re really providing instant coverage of things that are happening around town,” said Michelle MacNeil, who is also in the Marketing and Advertising Management program.

MacNeil is from Cape Breton and said she’s always excited to see what the artists from her area are doing.

Journalism students will also be at the venues capturing video, photos, and organizing interviews to share personal stories with the Island.

Deserie Murphy is working on the broadcast side of journalism and said she’s excited to be a part of the project.

“For today, it’s the first day of ECMW and I’ve just been working on getting footage of the set up and all the stages and seeing how everything is being put up,” she said.

Murphy was scouting out the rooms at the Delta Prince Edward, one of the many venues for ECMW events, to see where she wants to take her piece for the project and what angle she wants to tell her story from.

“We’re just working right now on the groundwork for the rest of ECMW so it should be a great show. A lot of video is being taken, a lot of b-roll and that’s just today – we’re just getting started,” she said.

The journalism students will be posting their work on the Holland College Surveyor as well as directly through the ECMA sites.

Sophie goes to Hollywood!

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Sophie in Cali 1When Sophie Melanson left her hometown of Shediac, N.B. to take Holland College’s two-year Photography and Digital Imaging program almost two years ago, she never imagined that she’d end up schmoozing with the stars in an Oscar gifting suite, but that’s what happened earlier this month.

The trip came about because of some product photography she did for Charlottetown entrepreneur Nicole Mead’s LOVE!T products.

“She liked how I worked, my efficiency, and how clean my work was, and invited me to go with her to Los Angeles…a few days later, I’m on a plane,” Sophie recalled.

Sophie in Cali 2Celebrity gifting suites have become ubiquitous at entertainment industry events. Vendors fly to the location at their own expense for the opportunity to showcase their products to music, TV and film stars. Sophie’s job was to take pictures and video of Nicole’s LOVE!T product booth, visitors, and products.

“The day before the Oscars, I met Mickey Rooney, Kym Whitely, Niecy Nash, Sam Page, Nia Peeples, along with 150 more celebrities. It was surreal!” she said.

Determined to make the most of her trip, Sophie set out to meet as many people as possible, both to make them aware of the product, and aware of her photography skills.

“We went to an After Oscar party at the West Hollywood Hotel. It was amazing! The people were so open and friendly, and many of them were CEOs of companies, but they treated me really well.

“Since we returned from California, I’ve been keeping in touch with the people I met, and have even had a potential job offer for after I graduate.”

Sophie said it was a real “small-town girl goes to L.A.” story, and the trip has given her the travel bug.

Sophie in Cali 3“My dream is to work for National Geographic, so I’m working hard on building up a portfolio that will be professional enough to inspire their confidence in my ability to do an assignment.”

It’s a long way from Shediac to L.A., but Sophie said her experience in the Photography and Digital Imaging program provided her with the basics she needed to get started in this highly-competitive industry.

“When I graduated high school, I didn’t want to move to a big city or to a place where the focus was on just one aspect of the business. I wanted a place that was close to home, but that could teach me the hands-on skills I needed to launch my career, this program has done that.”

Sophie’s currently doing her on the job training with nationally recognized photographer Maurice Henri.

To view more of Sophie’s work, visit her Tumblr page, http://sophiemelanson.tumblr.com/.

Images courtesy of Sophie Melanson.

Written by Sara Underwood

March 19, 2014 at 1:21 pm

Posted in Students


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